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Marketing Analytics Manager

Job details

Location: Burwood East
Salary: $110K-$120K + super
Job Type: Permanent
Discipline:
Reference: 100195
Posted: 19 days ago

Job description

  • Work in a leading Not for Profit organisation
  • Hybrid working model, located East Melbourne suburbs
  • Communicate & promote the relevance of data across the business

Leading a team of two analysts and working with Marketing Leads to advise on applicability of data from end to end campaign analytics. Reporting into the Head of Data, Analytics & Capability, the role will develop methodologies to effectively measure uplift and incremental gains,campaign reporting and data extraction across all channels. 

Responsibilities include:

  • Work with stakeholders on their requests for new campaigns, develop profiling and target strategies 
  • Identify new data modelling, segmentation and test & learn needs on the basis of marketing requirements and collaborate with the Advance Analytics Manager 
  • Improve future campaign performance to support achievement of objectives
  • Work with the Data Science & Operations Manager and the wider business to standardise data & automate feeds and processes to reduce manual tasks and reliance on outdated system
  • Invest and grow team capability including developing talent and succession
  • Drive high levels of team engagement to enable and underpin performance

To be successful in this role;

  • More than 5 years experience in analytics including campaign targeting, reporting across digital and traditional mediums and approaches
  • Experience in leveraging SaS and SQL
  • Experience developing test and learn hypothesis and test cells that deliver statistically significant test results
  • Strong customer service approach to both internal & external stakeholders 
  • 2+ years experience in people management
  • Tertiary qualifications in Business Statistics, Analytics or similar

Culture 

Working within a forward thinking, well-tenured & innovative department, the role plays an integral part in the organisation, enabling them to support this Not for Profit's wonderful mission. Salary packaging benefits are available as well as onsite parking and flexible working arrangements.

 

At Charterhouse, we embrace, and value, diversity of culture, working arrangements, sexual orientation, and gender identity. On behalf of our client, we promote a workplace that actively seeks to include and welcome unique contributions of all people; to embrace and celebrate the value of Aboriginal and Torres Strait Islander staff, their skills and contributions to the workplace.


APPLY now if you are interested. For further information, please contact Sinead - squinn@charterhouse.com.au 

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